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Friday, May 1, 2020 | History

2 edition of model of the marketing/purchasing interface in the computer industry. found in the catalog.

model of the marketing/purchasing interface in the computer industry.

R F. Morgan

model of the marketing/purchasing interface in the computer industry.

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  • 31 Currently reading

Published in Bradford .
Written in English

Edition Notes

M. Sc. dissertation. Typescript.

The Physical Object
Number of Pages117
ID Numbers
Open LibraryOL13694324M

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model of the marketing/purchasing interface in the computer industry. by R F. Morgan Download PDF EPUB FB2

The computer can be produced the following day and. marketing, purchasing, logistics and ICT are concerned. Section Costs associated with logistics may vary from one type of industry to. A 'read' is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text.

The article titled “Defining Supply Chain Management” published in in the Journal of Business Logistics has been model of the marketing/purchasing interface in the computer industry.

book over 4, times in the last 17 years. In this paper, we first provide a historical review of how the article originated and the contributions the article made to both the theory and practice of supply chain management Cited by: 7.

In providing a topology of the supply chain landscape we support New () and Saunders () contention that within the supply chain management literature there is a confusing profusion of overlapping terminology and meanings.

As a consequence, in the literature many labels can be found referring to supply chain and to practices for supply chain management, including: integrated Cited by: Evidence from the electronics industry suggests that a new American model of industry organization is emerging in the s.

American electronics firms are outsourcing an increasing share of their production. As this practice grows, manufacturing capacity is building up in turnkey production networks that consist of specialized and highly capableFile Size: KB.

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Supply chain management appears in current dialogue as relatively new terminology, but definitions of what it encompasses are, at best, vague.

New () suggested that the development of an idea of the supply chain owes much to the emergence from the s onwards of systems theory and the model of the marketing/purchasing interface in the computer industry. book notion of holism (Cavinato, ). Marketing is the study and management of exchange relationships.

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The chapter focuses on the analysis of the impact of packaging in Operations Management (OM) along the whole supply chain. The product packaging system (i.e. primary, secondary and tertiary packages and accessories) is highly relevant in the supply chain and its importance is growing because of the necessity to minimize costs, reduce the environmental impact and also due to the development of Cited by: 5.

On the other hand, if a hub and spoke model is used (as illustrated in the earlier inter-industry communication figure), the hub operator is in a position of being able to come to an agreement with the operator of a different industry's hub about how data interchange will take place.

The purchasing and supply function has emerged from the shadows. As senior management executives around the world recognize the importance of each expenditure, and its subsequent impact on every level of their organization, purchasing and supply has become a.

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Dr Brennan is active within the UK Academy of Marketing and the International Marketing & Purchasing Group (IMP) research networks, and is a member of the editorial board at five international academic journals, including Industrial Marketing Management and the Journal of Business to Business Marketing.

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Montgomery is the Sebastian S. Kresge Professor of Marketing - Emeritus, Dean - Emeritus and Consultant/Visiting Professor of Marketing and Management at Singapore Management University.

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